Promotion paid off: there were lots and lots of interviews, for newspapers, magazines, even some radio and TV. In the late 1990s, the internet was an exciting story, and no one was quite sure how it would intersect with literature. (Blogs had not yet been invented). And I was blond, smiling and ready for my closeup.
I was also a hypocrite. While making a great deal of noise about how the Internet would be the new home of literature, and running a literary series for online writers, I was also trying to get my book published in print form.
I couldn't. My manuscript was rejected by 23 publishers. I fired my agent, although she really had done her best. The sad truth is that I didn't really fit in anyplace, not with mass-market genre fiction, and certainly not with contemporary literary fiction, which in the 1990s was heavily influenced by Masters of Fine Arts writing schools at which everyone learned to write in present tense.
I just liked to write my own stuff, and I thought it was good and I wanted to get paid for it. It was a losing bet in which I kept investing more and more.